A Passion For Fashion Awards by YES & TFI

14 May

Last summer, I wrote a post on fashion business based workshops brought to you by Youth Employment Services (YES) and Toronto Fashion Incubator (TFI), “A Passion for Fashion”. After the completion of all 6 workshops there was a chance to enter the “Fashionista’s Den” competition where the winner was to obtain a chance at an exclusive one year membership with TFI, $1000 to get your business started and 50 hours of business advisory and fashion mentorship.

On April 27th, 2011 The Passion For Fashion Awards were held at the Drake Hotel and hosted by the organizer and coordinator of the workshops, Gail McInnes. The top 10 finalists were present along with their business plans which were required to be completed in order to enter the Fashionista’s Den. We were able to look through the extensive business plans and it was evident that the finalists and contestants worked very hard and put a lot of time and effort to get to their top 10 spots.

All of the finalists were introduced one by one by Gail McInnes along with a slide of their presentations so the audience got an idea of what their fashion business plans were and what they were trying to establish throughout their journey at A Passion For Fashion. Finally, Bonnie Yam (as pictured above with Gail) was announced as the winner of the Fashionista’s Den, who has a jewellery line by the name of “Roxx”. I remember sitting next to Bonnie during the workshops and she was always a sweet and attentive girl consistent at willing to learn, never did I think her jewellery line would be beyond gorgeous! When I saw the look book and her business plan I was blown away at the caliber of detail, uniqueness and elegance of her pieces.

Bonnie Yam's Business Plan for Roxx

Roxx Look Book

Andy Jones, Designer & Top 10 Finalist at Fashionista's Den

The event was a true success and there is no doubt that all of the finalists will walk away with knowledge of the industry and experience that they could not have received anywhere else but at the Passion for Fashion workshops by YES & TFI. In case you are interested in entering the Fashionista’s Den or attending the free workshops by YES, or even getting more information on the program, check out the Passion for Fashion link above.

With Love,
Christie

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